The Talk

The Talk: A Sex Q&A with Durex is a podcast designed to break down stigma and open up conversations around sex and sexual exploration. Hosted by Sex Education’s Gillian Anderson, the show creates a safe, approachable space for listeners of all ages to learn, ask questions, and explore intimacy with confidence.

Out of Home

Social Media

The Talk: The Sex Q&A Podcast by Durex uses vibrant visuals to grab attention in high-traffic areas like subways and bus stops. The contrasting pink and yellow posters are designed to spark curiosity and break down barriers around sexual conversations. By featuring strong typography and eye-catching imagery, the campaign reinforces Durex’s mission to create a safe, open environment for exploring intimacy and sexual education.

Sample Podcast Script

Gillian Anderson: Welcome to our enlightening session today. The query we delve into touches the very essence of a fulfilling sexual relationship. A question from [blank], “How does one establish boundaries without dampening the spirits of intimacy?”

To embark on this journey, the cornerstone is undoubtedly transparent communication with your partner. A mutual pursuit of joy and fulfillment is paramount, and the bridge to this destination is paved with honest dialogue. Yet, this path can seem daunting, particularly with a new partner or if one has traversed this terrain of communication sparingly.

Let us explore a few strategies to navigate this with grace and maintain the vibrancy of the moment.

Initiate Early: Engage in this dialogue well before passion takes the reins. This preemptive approach not only wards off discomfort but fosters a constructive exchange.

Accentuate the Positive: When discussing boundaries, illuminate what stirs your soul with enthusiasm. A narrative of preferences, “While this doesn’t enchant me, this, however, captivates my desires,” can maintain an air of positivity.

Affirmation is Key: Emphasizing boundaries is not an indictment but a gateway to enriching the experience for all parties involved. Assurance is soothing in these exchanges, and helps to avoid an awkward encounter while also communicating effectively.

Consent – The Sacred Chord: Enquire gently, “Does this please you? Would you like me to continue?” These inquiries are not mere words but are the very threads that knit the tapestry of mutual respect and understanding.

Thank you for joining this session. Here, there are no judgments, only insights.

Art Direction: Drew Demeterio

Strategy and Copy: Olivia Emery